Olatorera Oniru

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Olatorera Oniru born March 3, 1987 is a Nigerian entrepreneur, business mogul and development speaker recognized in 2018 as One of Top 7 Women Who Have Made Their Mark On E-Commerce. She is the Founder and Chief Executive Officer of the electronic commerce website Dressmeoutlet.com. Dressmeoutlet.com retails highest-quality fashion and beauty products from Africa to the world.  She is also the Founder and Lead Global Consultant of Olatorera Consultancy Limited working with Leading Businesses and High Net-Worth Individuals To Transform Africa into One of The World’s Greatest Continents. In 2016, she was widely recognized in Forbes’ Top 30 Under 30 list of “30 Most Promising Young Entrepreneurs In Africa”.

Olatorera Oniru was born March 3, 1987 to Chief Dr. Femi Majekodunmi and Justice Olatokunbo Majekodunmi in Ibadan, Oyo State, Nigeria.Olatorera grew up partly in Nigeria and the United States of America. She attended Mary Hill Primary School, Oyo and had her secondary education at Queen’s College, Lagos. By August 2000, she had moved to the United States, and attended Leesville High North Carolina where she received awards for Perfect Attendance and Honors English.

In 2008, she graduated Cum Laude Honors with a degree in Business Administration/Management and Entrepreneurship from NC A&T State University.

Olatorera has a scholarship-based Master in Business Administration (MBA) degree from Emory University, United States where she focused on Finance, Leadership, and Entrepreneurship. She also has Executive Management Certificates from Stockholm School of Economics, Sweden and International Institute for Management Development, Switzerland.


Prior to her establishment of the website, Olatorera started her career in 2005 as a management Intern in Clayton, GA for Sodexho’s summer camp. She left to work as a Sales Associate for Payless ShoeSource, Greensboro North Carolina.

Olatorera continued her career working for two Fortune Top 500 companies, namely Bank of America and General Electric. She joined the Bank of America Merrill Lynch where she worked for two years as a Senior Analyst for the Global Markets and Investment Banking Business Development Group.

During her years as an employee at Merrill Lynch, she also served as co-founder and president of Network of African Professionals in New York City and as a Junior Board Member of CASA-NY (Court Appointed Special Advocates New York).

After two years at Merrill Lynch, she went to work for the Central Bank of Nigeria as a Senior Supervisor. After the completion of her (MBA), she went to work for Lars Magnus Ericsson, as a Global Consultant and later as Head of Sales Governance for MTN Nigeria account. Due to her consistent change in jobs, she traveled to over 50 cities in over 10 countries in 4 continentsIn 2015, Olatorera established a website selling fashion products, health & beauty products, and home goods. She is currently the Chief Executive Officer and Head of Sales at Dressmeoutlet.com. Her passion for Africa and the things made in Africa urged her to establish Dressmeoutlet.com. As CEO of Dressmeoutlet.com, she is currently leading initiatives to realize a pinnacle in Africa’s history whereby we would rely less on importation and innovate more with natural resources and citizenry capabilities.

The mission and vision of Dressmeoutlet.com is to grow the economy (grow the naira), to provide jobs, to create visibility for the hard work of the creative industry, to increase awareness for made-in-Africa quality products, to introduce healthier and organic beauty products into the market and above all, to help thier customers find the products that suits their style and needs on Dressmeoutlet.com.

Asides her working time, she has dedicated some of her time to the community activities. Olatorera loves to speak on change, entrepreneurship and development. She has been involved with many prestigious leadership events.  Her passion includes Innovation, Poverty Alleviation, National Development, Good Governance, Happy People and her activities include spending time with her Husband and children. Olatorera has been recognized on various international platforms as one of the pioneers championing the revolution of the fashion industry in Africa.These include recognition by Forbes Media as the Nigerian Woman who is Building the Fashion Amazon of Africa; and Young Achiever of the Year Award by World Leadership Congress in Mauritius.

She has also been nominated by the African Achievers Awards for Young Entrepreneur of the Year and was nominated by the Commonwealth Africa Awards(CAFI) for Outstanding Contribution to Enterprise and Fashion (West Africa), Individual Category.

Olatorera was nominated by the Future Nigeria Awards for Best Use of Advocacy in 2007 and was a finalist for Hearst Corporation’s “Cover girl of the year” award in 2008.

She founded Nigeria’s leadership program Top 100 Our Generation, in 2007; a company that brought together and inspired many of today’s young leaders. She is currently a member of Lionesses of Africa, Africa’s Best and the National Scholars Honor Society United States.